#dontdoublemyrate

According to CNN Politics, it appears President Barack Obama has hopped aboard the social media train. Sporting his new hashtag, #dontdoublemyrate, Obama is attempting to prevent student loan interest rates from doubling at the end of June.

"He told the students that if Congress didn't act by July 1st, interest rates on federal student loans will double and would end up costing the average student an additional $1000."

This article and the actions taken by President Obama accurately portray the importance of a strong social media presence. Using a hashtag is a brilliant way to get your message across. It is simple, yet highly effective. Additionally, most students have a Twitter account (and loans). Hundreds of people, organizations, groups, politicians and celebrities have used Obama's hashtag to show their support.

"Tell Congress that keeping college affordable matters to you: Use the hashtag #DontDoubleMyRate on Twitter."